Google Unveils Updated ‘G’ Logo in 2025
Google has quietly but significantly revamped one of its most recognizable visual assets—the iconic ‘G’ logo. For the first time in almost a decade, the logo has undergone a design transformation, reflecting the tech giant’s renewed focus on visual aesthetics and AI-driven innovation. While the older version of the logo is still in circulation on several platforms, a refreshed design is already making its appearance on iOS and Google Pixel devices.
The Evolution of Google’s Iconic ‘G’ Logo
Since its inception, Google has periodically updated its visual identity to match the evolution of its products and corporate philosophy. The most recent redesign of the six-letter “Google” wordmark came in 2015, when the company adopted the Product Sans typeface—ushering in a clean, modern look. Alongside it, a standalone ‘G’ logo, combining the brand’s signature four colours—red, blue, green, and yellow—was introduced as a versatile favicon and app icon.
Now, in May 2025, Google has refreshed this single-letter symbol while retaining its typographic structure. The latest iteration embraces a gradient-based design, enhancing the flat, four-colour format with smoother transitions and richer depth.
What’s New in the 2025 Google ‘G’ Logo?
- Gradient Integration:
The most striking change in the new logo is the adoption of gradient shading. While the traditional version used bold, solid hues, the updated design blends the four colours more seamlessly, making the transitions between them appear more natural and aesthetically refined. - Depth and Balance:
The gradients introduce a subtle three-dimensional feel, enhancing the icon’s visual weight and polish. This change makes the logo look more balanced and modern, especially on high-resolution screens. - Alignment with Gemini AI:
Google’s decision to embrace gradients aligns with the design language of its new Gemini AI assistant. Gemini’s logo features a blue-to-purple gradient, symbolizing innovation, fluidity, and artificial intelligence. The redesigned ‘G’ complements this style direction, hinting at a more unified visual ecosystem driven by AI.
Platform Rollout: Where Is the New Logo Available?
As of Sunday, May 11, 2025, the updated logo became visible with the latest update to the Google app on iOS. The new design also appeared in the Google 16.8 beta version on Pixel Android smartphones.
However, the older ‘G’ icon is still in use on:
- Non-Pixel Android devices
- Desktop web browsers
- Google’s other applications like Google Chrome, Gmail, and Google Maps
This staggered rollout suggests a phased implementation strategy. Over the coming weeks, users can expect to see the new logo appear across more Google services and platforms.
